Spotting a Covert Narcissist in Your Small Business: Protecting Your Team and Maintaining Professionalism

As a small business owner or entrepreneur, your workplace is more than just a job—it’s a vision you’ve built with dedication and teamwork. The dynamics of your team are critical to your success, and a covert narcissist can subtly but significantly disrupt your operations. These individuals often mask their behavior under a guise of sensitivity or humility, but their hidden ego and manipulative tendencies can impact team morale and productivity. Here’s how to identify covert narcissists in your small business and address their behavior professionally.

Signs of a Covert Narcissist in Your Small Business

1. Emotional Dramas for Attention

Covert narcissists often use subtle or overt drama to gain attention. In a small business, where close-knit teams thrive on collaboration, this behavior can stand out. They may create tension during team meetings, display exaggerated emotional reactions, or walk out of discussions in hopes that someone will follow and console them. This can shift focus away from team goals to their personal agenda.

2. Fixation on Key Individuals

Covert narcissists may develop obsessive behaviors toward certain colleagues—or even you, the business owner. They might mimic someone’s actions, discuss them incessantly, or attempt to become overly involved in their personal lives. This fixation can lead to workplace tension and unease.

3. Difficulty Respecting Boundaries

In a small business, the lines between professional and personal relationships can sometimes blur. A covert narcissist takes advantage of this, viewing boundaries—like not being invited to an after-work gathering or being excluded from specific decisions—as personal attacks. This can result in passive-aggressive behavior or attempts to undermine others.

4. Superficial Commitment

Covert narcissists often pretend to be passionate about your business’s goals or team culture but lack genuine enthusiasm or follow-through. They may adopt hobbies or interests that align with your brand or team ethos but fail to contribute meaningfully, revealing their superficial engagement.

5. Self-Centered Interpretations

Every decision, action, or conversation in the business may be viewed as revolving around them. For example, if a new policy is introduced or praise is given to another team member, they might interpret it as a slight or an indirect message targeting them.

Strategies for Small Business Owners to Handle Covert Narcissists

1. Set Clear Expectations

Establish clear boundaries and expectations from the start. Ensure every team member understands their roles, responsibilities, and the professional behavior expected in your workplace. This clarity can deter manipulative behaviors.

2. Focus on Objective Communication

When interacting with a covert narcissist, stay factual and goal-oriented. Avoid emotional engagement or drawn-out discussions that may fuel their need for attention. Keep conversations focused on work outcomes and productivity.

3. Strengthen Team Dynamics

Build a team culture that emphasizes collaboration and mutual respect. Encourage open communication and create a space where employees feel valued and heard. A strong team can collectively resist disruptive influences.

4. Document Behavior

If issues arise, document specific incidents of disruptive behavior. This will help you identify patterns and provide evidence if you need to address the situation formally, either with the individual or with external support like HR or legal counsel.

5. Don’t Let Them Derail Your Vision

Remember, your business thrives because of your leadership and the team you’ve built. A covert narcissist’s behavior can be distracting but shouldn’t dictate how you operate. Stay focused on your goals and ensure your team remains aligned with the company’s mission.

6. Address Issues Early

In a small business setting, problems can escalate quickly due to close quarters and constant interaction. If you notice concerning behavior, address it promptly and professionally. Set boundaries, provide feedback, and make it clear that manipulative or disruptive behavior won’t be tolerated.

Protecting Your Business Culture

As a small business owner, your company culture is one of your most valuable assets. A covert narcissist can disrupt this culture if unchecked, but with awareness and proactive management, you can maintain a positive and productive environment. By focusing on professionalism, fostering strong team dynamics, and addressing issues head-on, you can mitigate their impact and keep your business thriving.

Remember, your ability to recognize and manage challenges like this reflects your strength as a leader. Covert narcissists may try to create distractions, but your commitment to professionalism and your team will always steer your business in the right direction.